Posted on March 9, 2009March 30, 2019 by Judi Scherrer Do labels help to sell wine? Winemaker Fred Scherrer is asked how much a label helps to sell wine, a question that came from Jessica Bell’s WSET students in the midwest. The Scherrer Winery has recently changed labels and Fred has a unique and fresh perspective. Post navigationPrevious post: How do winemakers know when to pick their grapes?Next post: Beating the Odds
